Head of Sales & Marketing

What do you do?

As I am in charge of sales & marketing activities both on the online store and the upcoming physical store. I plan out and brainstorm promotional ideas with the rest of the team to implement in the stores marketing activities. As an omnichannel retailer, promotions online and offline will be different, hence, my job is to create and execute the promotions smoothly & accordingly.

Why do you like to do what you do?

Promoting the brand to generate buzz and anticipation is exciting to me. By organising marketing programmes such as sales promotion mechanisms, customers would be encouraged to shop with us.

Fun personal fact about yourself?

I enjoy going to art museums and any cool exhibitions which means that I love to observe my surroundings. I have a cat, his name is Spidey & he likes to stare at me so hard, I could feel his presence even after I've left the house. Also, I cut my own hair.